Running out of content ideas is one of the top reasons businesses go quiet on social media.
But what if I told you that you never have to stare at a blank content calendar again?
Thanks to AI tools (like ChatGPT, Claude, or even built-in features in Notion), you can generate months of content ideas in minutes — customised to your niche, tone, and audience.
Here’s how to do it — step-by-step.
Today’s Business Example: A Photographer
Let’s say you’re a portrait and event photographer who posts on Instagram, Facebook, and Pinterest. You want to stay consistent, but you’re out of fresh ideas beyond “Here’s a sneak peek from this weekend’s shoot.”
Let’s fix that.
✅ Step 1: Start With 5 Content Pillars
AI works best with direction. So start by listing 4–5 themes you’d like to post about.
For a photographer, that might be:
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Behind-the-scenes
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Photography tips
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Client spotlights
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Booking reminders
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Personal stories or journey
✅ Step 2: Give AI a Simple Prompt
Example:
“Give me 20 Instagram post ideas for a portrait photographer. Use these content pillars: tips, client stories, behind the scenes, and promotions. Make them friendly and engaging.”
In seconds, you’ll get a full list you can tweak and schedule.
✅ Step 3: Get Platform-Specific
Want ideas for TikTok vs. Pinterest vs. LinkedIn? Just ask:
“Now give me 10 post ideas for TikTok with trending video formats.”
“Turn 5 of those into Pinterest Idea Pins.”
“What would these look like on LinkedIn for a professional audience?”
The more specific you get, the better the results.
✅ Step 4: Ask for Series, Not Just Singles
Series = consistency + built-in engagement.
Prompt:
“Create a weekly series idea for a photographer that educates clients and builds trust.”
AI might give you:
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Monday Myths (busting photography misconceptions)
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Testimonial Tuesdays
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‘Shot This, Shared That’ Fridays
Boom — a mini content calendar.
✅ Step 5: Save, Reuse, and Repurpose
The beauty of AI-generated ideas? You can recycle, rotate, and remix them over time.
That “Top 3 posing tips” post?
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Turn it into a Reel
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Expand it into a blog
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Share it again next month with a new photo
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Who Should Read This?
✅ Business Owners
✅ Startups
✅ Marketing, Finance, and Operations Pros
✅ Anyone curious about AI
📘 No fluff. Just real-world strategies you can start using today.
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Daily AI Prompt to Try
Type this into your favourite AI program.
Today’s Business:
A photographer who wants more variety in their social content.
“Create 15 social media post ideas for a photographer who specialises in portrait and event shoots. Include a mix of educational, emotional, promotional, and behind-the-scenes content. Format for Instagram, Facebook, and Pinterest.”
Swap “photographer” with [your business] and tailor it to your style!
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